As part of the campaign, fans who show up at the São Paulo Blood Bank on June 28, between 10 a.m. and 12 p.m., will not only be donating blood and helping save lives, but will also have the chance to meet Superbet ambassador and multi-time champion Cafu, along with the club mascot Santo Paulo.
Spots are limited and donations will be accepted on a first-come, first-served basis.
To reinforce “Red June,” highlighting the importance of blood donation and encouraging people to make it a regular habit, the campaign will kick off with São Paulo players calling on fans to visit the blood centers in their cities. Regular blood donation by the population is what ensures the sustainability of Brazil’s blood supply.
“Superbet always aims to be more than a sponsor, playing alongside the team and its fans. Knowing the strength of the Tricolor ers, we’re calling on everyone for this act of solidarity. A single unit of donated blood can save up to four lives,” emphasized Patrícia Prates, Superbet’s Chief Marketing Officer.
São Paulo’s blood banks have issued alerts regarding critically low blood supplies, especially for types A-, AB-, and B-.
Event Details:
Sangue Tricolor Campaign
Date: June 28
Time: First-come, first-served basis – limited spots
Location: Rua Tomás Carvalhal, 711 – Paraíso – São Paulo city
Basic requirements for blood donation:
- Be in good health;
- Be well-nourished;
- Be between 16 and 69 years old (check the website for underage donors);
- Weigh over 50 kg (110 lbs);
- Bring a valid photo ID;
Avoid fatty foods for 4 hours before donation and alcohol for 12 hours prior; if you have a cold or flu, wait one week before donating.
Check all requirements at this website.
Superbet
Superbet Group is a technology and entertainment company founded in 2008 in Romania, with a mission to provide top-tier entertainment in sports and gaming. Present in 12 countries, Superbet has operated in Brazil since 2023 and was the first to obtain a federal license to operate fully regulated.
As the main sponsor of clubs such as São Paulo FC and Fluminense, Superbet promotes responsible gambling, leads in compliance and best practices, and is a member of the International Betting Integrity Association (IBIA), a nonprofit trade body that represents the integrity interests of the world’s largest licensed online betting operators.
Website: https://superbet.bet.br
Source: GMB
